Designed a landing page for a digital marketing agency to introduce new and existing clients to an upcoming product launch.
Role UX/UI Designer
Context
Leevr GTM is a CRM enhancement tool designed to help revenue teams align around a unified go-to-market (GTM) strategy. It provides real-time, data-driven insights and AI-powered recommendations to optimise the customer journey.
Research shows that 70% of GTM strategies fail due to misalignment between teams (Gartner). Leevr leverages AI, CRM data, and analytics to help align GTM strategies with overall business objectives.
Website Builder
Web App Home Page
Problem
We needed to present complex information about Leevr (its mission and product) clearly and simply on the landing page. The goal was to inform visitors and encourage sign-ups for the beta version. Clear language and well-organised sections were key to effectively communicating the message
End Product
Following the marketing agency's brand guidelines, we designed a clean, minimalist website that was easy to digest. By keeping distractions to a minimum and using pops of color strategically, we ensured the focus remained on the core messaging.
To engage visitors, we used direct, reflective language like 'Are you struggling with siloed operations…' This approach encouraged users to relate to the problem, creating a sense of empathy and driving curiosity about the product.
You can view the full website here: https://www.leevr.co